This bridal brand is for the wild-hearted brides who walk by the beat of their own drum… the free-spirits who don’t play by the rules.

Allow us to Rue de Seine, a New Zealand-based bridal fashion label for the modern bohemian bride.

Each gown evokes a sense of effortless romance, taking inspiration from Rue De Seine in St. Germain Des Pres – one of the most sought-after streets in Paris and a neighbourhood that is infamous for being the meeting place for artists and celebrities and Parisian bohemian style.

Envisage dancing under twilight in textural lace, intricate embroidery, and a statement silhouette adorned in embellishments.

Take a peek at the images below and prepare to be all swept up in the magic of Rue de SeineHOORAY!-Rue-de-Seine85HOORAY!-Rue-de-Seine10HOORAY!-Rue-de-Seine29HOORAY!-Rue-de-Seine92

Meet Rue de Seine

“I had spent seven years creating ready-to-wear in Paris and loved seeing my creations for the every day, but after making my own wedding gown, I knew it was the next step in my career.”

“I instantly felt inspired by the fabrics and loved being able to create a gown with more of my own style.”

“The dress was romantic, bold, and I was able to dance all night. I was comfortable but also felt so special.”

“I want our brides to feel the same way I did that day. I hope that I can bring a more relaxed, yet fashion-forward approach to bridal. Our girls are looking for a gown that fits their own unique style.”

– MICHELE CORTY – Rue de Seine Founder / Art Director